What is affiliate marketing – How to become an affiliate
Right off the bat, you might be wondering what is affiliate marketing? The short answer begins with the creation of the world wide web in the 90s. That created a whole new world for companies and brand to explore and promote their millions of products virtually, reaching millions of people daily. Search engines completely changed the game later on as now it was a race to the top of the search engine rankings while creating valuable to the end user content. Affiliate advertising is just a natural development of the whole marketing world.
What is Affiliate Marketing and How Does It Work?
It is a connection between three parties – the advertiser, the publisher and the consumer. Each of them has a specific role to play in order to make the affiliate advertising work.
The advertiser is a company or the business unit which wants to promote a certain type of product like gadgets, devices or cosmetics. Currently, the heaviest advertisers are casinos and sports betting sites as the publisher has the most to gain out of them.
The publisher is the one that promotes the products of services of the advertiser in exchange of something. The most common benefit for the publisher is a commission, but there are some fixed payment opportunities as well. The advertiser provides the publisher with banners, text ads or links, while the publisher uses the latter and promotes them. The signed contract between the parties guarantees safety for both sides. The publisher is “the affiliate”. You can become an affiliate and earn money out of it. Commissions usually come after a sale of the service or product
The consumer is the last of the three, but it actually plays the biggest role. This is the party which sees the promotion and acts on it. Clicking on the publisher’s banner to go to the advertiser’s website Is called a conversion.
Become an Affiliate
If you are a site owner and would want to bring additional profit, then becoming an affiliate would be quite the good option. It is relatively easy to sign up for a particular program such as one of a casino affiliate website or sportsbetting affiliate site. All you have to do is talk to them, receive a letter of appliance, fill it in, send it and get approved. The information you will be asked for will be quite general such as your site’s url, a brief description of the website and its content and etc.
Keep In mind that all of this is usually free as both of you have something to gain. It would make no sense to charge for a mutually beneficial deal. As long as you bring new people to the gambling platforms and have them deposit, you will receive a percentage of their deposit as a commission or in some cases a fixed amount of money per deposit above a specific number.
Affiliate marketing requires a lot of focus and motivation. It would be hard to be aware of your mistakes at first but as you learn new skills, you will improve, and your affiliate business will flourish.